Nial Ferguson's Article.
1 hour ago
If one were to carefully study the labels on packaged products in an average grocery store, one would probably notice that the same company names appear repeatedly: Nestlé, Kraft, General Mills and a few others. Many brands offering good ol’ fashioned homemade or all-natural/organic foods are nothing more than subsidiaries of these few world-wide mega-companies. The major difference between the main brand and the subsidiaries is packaging and advertising, which are targeted to reach different markets. In order to preserve the carefully crafted image surrounding a product, connections to the mother company are often conveniently hidden.
The processed-food industry can be considered a true oligopoly. Together, the three leading food companies, Nestle, Kraft Foods and PepsiCo, achieve a dominant proportion of global processed-food sales. In fact, these three companies are often used as an example of “Rule of Three” in business schools, since they are a real-life example of a market being dominated by three gigantic actors. Their position as worldwide food providers has made these conglomerates extremely powerful, and they are represented in most elite organizations such as the Council of Foreign Relations. This not only allows them to provide their preferred policies on nutrition and health issues across the globe, but on economic, political and social issues as well. Such prominence also allows these companies to ensure their continued market dominance, through policy-making, access to insider information and the intimidation of potential competitors.
Today, if a small food company were to create a new revolutionary product, it would find it difficult to obtain distribution without giving up its rights to one these conglomerates. In addition to dominating the shelves, the Big Three control most of the worldwide channels of distribution, to the point that up-and-coming companies cannot reach the consumers without dealing with them. The only way small business owners can avoid years of struggle and rejection to obtain shelf-space in supermarkets is to strike a licensing deal with one of the giants, where the owner cedes the ownership and the rights to the product in exchange for royalty checks (which are usually a small percentage of the sales). Each licensing deal consolidates these companies’ position and eliminates threats from any potential competitor who creates game-changing products.
...in order to keep consumers coming back to their specific brand, corporations invest billions of dollars in the second secret of success: “brand loyalty” achieved through marketing and advertising.
While the ultimate goal of an advertisement is to sell a product, PR firms will tell you that they are seeking to go way beyond the cheap sell. Their mission is to create an emotional attachment to a product, a concept that is totally irrational, yet extremely effective. They don’t just want you to like their product, they want you to identify with it. They want you to define yourself by it. They are looking to create loyal, life-long customers by creating an image, a lifestyle and even a philosophy around a product.
For marketers, mothers are a dream. They have an enormous weak spot: children, especially their own. This love for kids is not rational: the maternal instinct is one of humanity’s most primal and hormonal reflexes. To tap into it is to directly tap into a mother’s internal hard-wiring. Through the use of research and focus groups, advertisers have learned the most effective ways to get reactions out of mothers, and create targeted ads that make mother’s feel worried, moved, scared, angry or unsettled. Once the target is in the intended emotional state, the product is presented as the answer to everything.
Why should one care about which company sells which product? Primarily, it is a question of health. Almost all of the hundreds of products cited in this article contain toxic ingredients, from excessive amounts of saturated fat to additives like MSG, High Fructose Corn Syrup (HFCS), mercury and/or aspartame.
These substances, and many more like them, are poisonous to the body, the nervous system and the brain (as discussed in the article Dumbing Down Society: Food, Beverages and Meds). Processed foods are making the entire world fatter, sicker and dumber, even though only a few companies produce them. It is vital to know and recognize them … so you can avoid them. It is also important to recognize the basic marketing tactics that are being used to push consumers to buy processed foods.
The issue is much larger than individual health, however. To be aware of the companies selling your food is to be aware of important actors of the world elite. As the saying goes “control the food and you control the people”. If you believe it is important to know the truth about the world’s power structure, it is fundamental to know about these companies and understand their extensive reach throughout all areas of our global society. They might “only” sell food, but their power and position gives these conglomerates an active role in world governance, including economy, politics, law-making and even the military (who do you think supplies military mess halls?). The Big Three and globally dominant corporations like them are part of policy-setting “think tank” organizations such as the Council on Foreign Relations and the Bilderberg Group, which serve as the true motors behind global change. Should PepsiCo have a say in the invasion of a country such as Iran? Well, it does. And every time you buy a Pepsi or a bag of Doritos or jug of Tropicana, you are helping them become richer and more powerful. Luckily, however, there is an easy way to stop supporting these companies: Simply replace the processed products you buy from these companies with fresh foods bought from local businesses. You’ll improve your health and your local economy, but most importantly, you’ll also become the elite’s worst nightmare: a rational consumer.
If you stand hypnotized with despair and simply retort apologies in different languages, you only back-up her ability to shit test you. It’s hard to explain fully, but whenever you apologize to a girl take notice that she will USE IT as leverage. This isn’t because they are inherently imbued with demonic qualities, it’s because all women have a feminine prerogative to maximize male utility. When a guy apologizes for something, he admits that he was wrong – something that he CANNOT retract. It becomes her free ticket to establishing and reinforcing feminine social conventions like shame and super-monogamy (Oneitis). The more you apologize for cheating, the more you subconsciously reinforce within her mind that SHE WAS RIGHT, YOU WERE WRONG, YOU NEED TO BE PUNISHED, JUSTICE MUST BE DELIVERED, etc.
- THIS IS A COUNTER-INTUITIVE PROCESS. GUYS ASSUME THAT APOLOGIZING CONSISTENTLY LOGICALLY LEADS TO MORE FORGIVENESS. NO… APOLOGIZING CONSISTENTLY ONLY SUBCONSCIOUSLY REINFORCES THE IDEA THAT YOU MADE A MISTAKE AND GIVES HER MORE LEEWAY TO SHIT TEST YOU AND PUT YOU THROUGH HELL.
WASHINGTON (AP) — Still scrambling to file your taxes? You'll probably take little consolation in hearing that the super rich pay a lot less taxes than they did a couple of decades ago. And nearly half of U.S. households pay no income taxes at all.
The Internal Revenue Service tracks the tax returns with the 400 highest adjusted gross incomes each year. The average income on those returns in 2007, the latest year for IRS data, was nearly $345 million. Their average federal income tax rate was 17 percent, down from 26 percent in 1992.
I get asked frequently why I support the Men’s Rights Movement (MRM). You know, that’s actually a really good question. I ask myself that sometimes. Actually, I ask myself that frequently. Supporting a movement populated with men who don’t like women is a pretty thankless exercise.
How could Lipitor and other statin drugs potentially cause this kind of harm to so many different parts of the body? Lipitor is a "statin" drug which inhibits the production of cholesterol in order to lower LDL cholesterol counts. By severely limiting the production of cholesterol, Lipitor causes membrane degeneration in neural and muscle tissue.
The problem is this: cholesterol is essential in your body for many functions. It forms part of what is called the cell membrane - the semi-permeable outer layer of every cell in your body. It also transports essential fatty acids (EFAs) to cell membranes throughout the body. Without enough cholesterol there is an insufficient supply of these EFAs, and eventually nerve cells and neurons die. In addition, our tissues are constantly being repaired and replaced with new cells, and without sufficient cholesterol this cellular repair and replacement cannot continue.
Our body produces several thousand milligrams of cholesterol per day to carry out these essential functions, and each day the excess of cholesterol is supposed to be naturally recycled. If your body doesn't have enough new cholesterol each day, you cannot repair and replace your cell membranes and they will eventually degenerate.
The continual recycling of cholesterol happens naturally when you have sufficient ascorbate, another name for vitamin C. Excess cholesterol is naturally converted to bile acid and then excreted. But if you don't consume enough vitamin C (about 2000-3000 milligrams per day for an adult), cholesterol builds up in your bloodstream. It is here that doctors make a critical error: instead of telling you to take more vitamin C to recycle cholesterol naturally, they prescribe Lipitor, which may create a deficiency of new cholesterol.
Lipitor and other statin drugs also block the production of an essential micronutrient called Co-Q10, necessary to maintain heart muscle health, and Lipitor has no effect on lipoprotein(a), the actual sticky protein that constitutes heart disease "plaques." So instead of preventing heart disease, Lipitor may be increasing heart disease risk.
It appears that Lipitor and other statin drugs are in fact causing neural and muscular cell degeneration by over-restricting the production of cholesterol. This is a very serious matter indeed. There are at least 30 million people - some say as many as 60 million - who take Lipitor or other statin drugs (Zocor, Pravachol, Mevacor, Altocor, Lescol, Crestor, etc.). Many millions more are now having statin drugs recommended to them by their doctors. It is likely they are all going to become victims of cell membrane degeneration and nervous system problems.
Use of statins in the United States increased by 156% between 2000 and 2005. While 15.8 million people took statins in 2000, 29.7 million took them in 2005. The number of prescriptions rose from 90 million to 174 million, and the retail spending increased from $7.7 billion to $19.7 billion.